…only one way left to go, and that’s up!


“You know what’s great about hitting rock bottom? There’s only one way left to go, and that’s up!”  -Buster Moon (Sing movie)

Philippine Cavendish Banana is already known for its distinctive deliciously sweet taste in comparable to its competitor nations.  Cavendsih BananaThat is what makes it a favorite among buyers.  Cavendish Banana is one of the Philippine’s best agricultural products, second only to coconut oil. The Philippines is the second largest banana exporter in the world, making the banana industry a consistent top dollar earner having shared 15-18 percent of the total top 10 agricultural exports revenue.   But trend change recently due a number of natural and man made calamity:

  • Effects of climate change
  • Typhoon and flooding
  • Price war
  • Spread of plant diseases
  • Previous market crises in China and Iran
  • The recent El Niño phenomenon and its drought effect
  • Lack of government subsidy
  • others

The problem is severe and one need not be a rocket scientist to figure what is going on. Sadly, the ones widely affected are not just the entrepreneurs and capitalist but the laborers who are earning hand to mouth.  These are the packing house workers, the container loaders, drivers, quality inspectors, porters and so on and so forth.   Come to think of it, these common workers have babies that needs milk and diapers, and has a family that has basic needs, plus an elderly parent who needs maintenance medicines to survive.  This industry employs 503,058 people receiving an estimated 44 billion Philippine Pesos in annual wages.  More than three million individuals are dependent on the banana export industry and it also helps mold the future of two million children in Mindanao Philippines.   But how can it sustain its support to the nation if the industry is facing with difficulties in finding ways to lower operation cost thus offer lower price competitively?

There are not much buyers recently for small and medium banana traders and exporters, as such, many are not earning enough for their families.  It is as simple as that.  The main factors are the higher operation cost and fluctuating farm gate price.

Operation Monitor‘Don’t let fear stop you from doing the thing you love.’   -Buster Moon (Sing movie)

Life must go on.  We and our families also suffered from the setbacks but cannot stop now as being in this business is not always for profit.  We have purpose why we are here. Although we seek solution to resolve major issues, we also welcome support and donations for the benefit of those who are hardly hit — the hand to mouth earning workers and their families.  Every time you see Cavendish bananas on your supermarket or at market place, it did not just came there that easy.  We are literally exhausting sweat and blood as we are squeezed by importers and quarantine inspectors to perform and produce high standards.  Quality costs  Nonetheless, fear of not earning enough should not cripple us from doing the things we love.

Since 2007, this business has facilitated deliveries of Cavendish Bananas and other agricultural products to these nations:  China, Vladivostok Russia, Bulgaria, Iran, Egypt, Singapore, Bahrain, Saudi Arabia and Dubai.  If you can donate or wish to collaborate in supporting the industry especially the hardly affected, please do so.  You can email at sembawangtrading.co@gmail.com for details.

‘No one has become poor by giving.’


I just supplied Mango Puree Factory


I just came from a week long Mango harvest and packing operation for the benefit of my Puree/IQF factory client.  Standard for Puree/IQF processing are not that strict in terms of mango skin appearance unlike what we saw on marketplace and supermarkets.  Below are our classification:

  • Class C – Puree/IQF Processing
  • Class B – We delivered them to local marketplace and supermarkets
  • Class A – Export quality

We segregate during harvest








home (1)

Philippine mangoes now cost high (off season) yet Puree/IQF and other related manufacturers  has high demands.

You can email me directly at sembawangtrading.co@gmail.com


Rice Wholesale-Retail Trading BizPlan


I again did a Rice Wholesale-Retail Business Plan per request of a Cavitena  (Filipina).  It’s not a “pwede na yan” or copy-paste thing as I immersed, researched a lot and did actual field interviews. Most of the request came from OFW as they can use it to loan capital at OWA.

I can now provide a more detailed and updated Rice Wholesale-Retail Business Plan

Like what I did for other requesting party, I made it as realistic as possible and tailored made, reader friendly and you can already start with your business as there are step by step guide and pricing.

If you are going to pursue your desired business, I need to ask where are you base and where do you intend to establish your Rice Trading business? 

I ask because the location is important.  Price also fluctuates regularly.

Most who earlier requested are OFW as they are using it to acquire loan at OWA.  I also receive request from Foreigners.  Are you an OFW?  

My Business Plan are far different  from works of other maker (“tumbok mo agad through a step by step guide how to start right away.  Kita mod din agad ang expenses and income as I did field research and actual operation study).  I also visited miller suppliers plan and study variety sample as shown photos.

I won’t pretend to know it all but I have more than enough experience for your requirement.

Other requests in the past are are as follows:

  • Moringa Cultivation and Processing Feasibility and Business Plan
  • Cavendish Banana Farming and Export Potential
  • Software and Hardware Development
  • There’s more

Rice wholesale-retail bizplan cover (with email)

Rice wholesale-retail bizplan content (with email)

Rice wholesale-retail bizplan Rice Varieties

Rice Trading2

Email me directly at denissalvatierra@ysembawangtrading.co@gmail.com if you are interested.



Old Fashioned Miniature Houses and Wood crafts

My arts is non-traditional.  This time, I am desiring for a craft that is also a potential business:

  • Birds House
  • Miniature Toy House
  • Cabinet House
  • Other related






















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They maybe old fashioned but this kind of craft are close to the heart of people, especially the children and promote values.  As such, there is a market for these and if given the fund grant, it will take a long way in terms of income and return on investment.

Yes, machine made Christmas decors from China are cheaper but handcrafted are still prefer by many as they are natural and heartwarming.  If given the chance, I intend to establish a store for such soon.  If I will be supported by a grantee or investor, online shop is also possible.

I do not claim ownership to the actual designs and photos.  Images are excerpted.



People will still buy Philippine Cavendish Bananas no matter what

Packing14Can’t believe the crazy pricing and fluctuation in Cavendish Banana import-export industry.  Buyer still buy even price is crazy high.

We now seek new long term buyers.  Interested buyers can email me directly at sembawangtrading.co@gmail.com for further details.  See below for actual operation video clips





Cheap Creative Services

Help me help youI am more of an entrepreneur now than an artist.  Come to think of it, I was able to 1nestablished an export-trading business through just capitalizing on my skills and experience in the arts, corporate admin and basic international exposure.  I am willing to offer my services to those who need it:

  • Feasibility Study (my work has been requested in Asia, African countries and selected European countries for years now)
  • Business Plan
  • Product Sourcing
  • Business Registration (Preferably in the Philippines)
  • Creative Sales or Services (e.g. basic website development, brochures, pamphlet, logo, company profile, Trademark, Letterhead, other related)
  • Sales Support or List of Buyers for a particular products
  • Brand/Trademark design and/or Registration
  • Boosting of Sales through online Sales through online Trade Sites (e.g. Alibaba, tradekey, etc.)
  • Finding buyers from China and other countries
  • Operation Monitoring
  • Critical Areas in Business Losses Prevention
  • I do the sales myself most of the time.
  • Export Sales List and Mapping to counter cheating and non-compliance to agreement
  • Presentation or Video clip.
  • Investment opportunities
  • Others (you may mention your requirement; I will reply if workable on my part)

“Help me help you!”

You may inquire at sembawangtrading.co@gmail.com

I refuse to take shortcuts.

Part 1 (Live-cut Harvest Area)

Cavendish Banana Export is one of the top export earners in the Philippines.  But it is not as easy as it sound.  There is no short-cut if you want to succeed in it whether you are a grower-farmer, an exporter-trader or an importer.  I am facilitating this business since 2007, many do not survive as it is not for the painted-heart.  I’ve seen a lot of hopeful business people of all sorts.  Most of us who remain standing learn the hard way.  The process could not be learn from books and from articles written in the internet.  There is no other way but to dive and immerse to the real thing.  You can either lean as a group/company or as individual entrepreneur willing to face the challenges and pitfalls.

I was in the corporate sector with well-rounded experience in admin and corporate services, and an awardee for work excellence … my experience is not enough.  I have earlier background in Advertising and creative arts to support my sales … not enough.  My long years in e-commerce and B2B is not a guarantee that I can easily land a deal nor a safeguard from scams and cheaters.  One could not believe that so many are very good in cheating and scamming, and the ones who are sincere are taken for granted or doubted.  Let me tour you to the basic process in image presentation:


The center of the center in Cavendish Banana plantation in the Philippines is Davao region.  It expands to other provinces across Mindanao.  Too huge, as far as the eye can seDelicious Sweet Banana from Davao Philipinese and one week is not enough to tour the plantation.  Where in fact, I can say that the plantation total dimension is bigger than a small country like Singapore.

It took me years to find what I am looking for:  Cooperative Well Administer Plantation that can supply according to our standard and tolerance.


Plantation Area should have quarantined entrance-exit points with guard.  Not all plantation are reliable as not all growers have ample capitalization for a well maintained, well sprayed and well fertilize banana plantation.  Till to this day I am still learning even though I already facilitated export to a number of countries since 2007:  China, Vladivostok Russia, Kuwait, Bulgaria, Iran, Egypt, Jeddah Saudi Arabia, Dubai, etc.


Good Plant stand with 5 leaves up.



Professionally Coded both by colored ribbon and markings


Export quality inspected inside-out, with regular report


Live-cut harvest (harvest will not start unless our representative supervisor approve what tree to harvest).


Very careful handling from harvested tree to Aerial Tractor (transport of banana bunches from harvest area to packing-processing plant.

Harvest Area24


Harvest Area5P27-12-05_10.48img_3430



Please continue to part 2 (Packing Operation)


You can email us directly for your quote and questions

email:  sembawangtrading.co@gmail.com



We Seek New Long Term Buyers

We are capable to deliver Fresh Quality Cavendish Banana.

email us directly at sembawangtrading.co@gmail.com



Interested buyer/importer can email me directly at sembawangtrading.co@gmail.com

Cavendish Banana Harvest Area






















We are capable to deliver vans of Cavendish Bananas

Email me directly at sembawangtrading.co@gmail.com

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